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How Much Do Brand Coordinator Make?

How much do brand coordinator make? Discover the average salary, base salary, and compensation for brand coordinator in the marketing & advertising category. Learn about brand coordinator pay per hour, per week, per month, and per annum with detailed salary ranges from $45,000 to $60,000.

Base Salary (avg)
$65,000
Per Hour
$31/hr
Avg Bonus
$5,000
Job Outlook
12.34%
Experience
2 yrs

How Much Do Brand Coordinator Make? Complete Salary Guide

How much do brand coordinator make? This is one of the most common questions in career planning. Brand Coordinator in the Marketing & Advertising field can expect to earn an average salary of $65,000 per year, with entry-level positions starting at $45,000 and experienced professionals earning up to $60,000 annually.

When breaking down the average salary of brand coordinator by time periods, brand coordinator typically make around $5,416.667 per month and approximately $1,250 per week. The basic salary of brand coordinator varies significantly based on experience level, location, and industry specialization. Entry-level brand coordinator typically start with a base salary of $45,000, while mid-career professionals earn an average of $55,000, and senior-level roles can command salaries exceeding $60,000.

The salary landscape for brand coordinator is influenced by several key factors including geographic location, years of experience, educational background, and specific industry demands. How much do brand coordinator make in a week? On average, this translates to approximately $1,250 per week. How much do brand coordinator make per annum? The annual salary range spans from $40,000 to $80,000, with the median salary sitting at $65,000. Additionally, many brand coordinator receive bonuses averaging $5,000 annually, representing approximately 10.25% of their base salary.

How Much Do Brand Coordinator Get Paid Per Annum? Brand Coordinator Salary

Annual salary data for brand coordinator across different experience levels, showing entry-level, mid-career, and experienced professional compensation ranges based on industry standards.

Entry Level Annual Salary

$45,000
Range: $40,000 - $60,000

Mid-Career Annual Salary

$55,000
Range: $60,000 - $80,000

Experienced Annual Salary

$60,000
Range: $50,000 - $80,000

How Much Do Brand Coordinator Get Paid in a Month? Brand Coordinator Monthly Salary

Monthly salary breakdowns for brand coordinator at different career stages, providing practical budgeting insights and compensation expectations for financial planning.

Entry Level Monthly Salary

$3,750
per month

Mid-Career Monthly Salary

$4,583
per month

Experienced Monthly Salary

$5,000
per month

How Much Do Brand Coordinator Get Paid in Different Locations?

Geographic salary variations for brand coordinator across different cities and regions, including cost of living adjustments and regional market demand factors that impact compensation.

Austin
$70,000
Range: $45,000 - $95,000
Remote
$75,000
Range: $50,000 - $100,000
Seattle
$80,000
Range: $50,000 - $110,000
New York
$90,000
Range: $60,000 - $120,000
San Francisco
$85,000
Range: $55,000 - $130,000

Brand Coordinator Salary Trends

Historical salary progression for brand coordinator over the past years, showing year-over-year compensation growth and market trends in the industry.

Brand Coordinator Salary Trends (2020 - 2025)

Bonus & Compensation Package

Additional compensation beyond base salary, including bonuses, commissions, and overtime opportunities that contribute to total annual earnings.

Bonus Percentage

10.25%

of annual salary

Bonuses for Brand Coordinators are typically awarded based on performance metrics, project success, and overall contribution to brand growth.

Average Bonus

$5,000

annually

Commission

A Brand Coordinator role may offer commission or incentive opportunities, depending on the company's structure and performance metrics tied to brand growth and marketing success.

Overtime

Overtime pay for Brand Coordinators is not common, as many positions are salaried and exempt from overtime regulations, depending on company policies.

Employee Benefits Package

Comprehensive benefits and perks provided to employees, including health coverage, retirement plans, time off policies, and professional development opportunities.

Comprehensive Benefits

Typical benefits for a Brand Coordinator may include health insurance, 401(k) retirement plans, paid time off (PTO), flexible work hours, professional development opportunities, and employee discounts.

Health Insurance
Paid Time Off
Retirement Plans
Development

Brand Coordinator Job Overview

Comprehensive details about the brand coordinator role including daily responsibilities, work environment, physical demands, and key tasks that define this career path.

About This Role

A Brand Coordinator manages brand identity and marketing initiatives, ensuring consistency across all platforms. They collaborate with teams to develop promotional materials, analyze market trends, and enhance brand visibility. Their role involves coordinating campaigns, monitoring performance metrics, and fostering relationships with stakeholders to strengthen brand presence and engagement.

Primary Responsibilities

Brand strategy development, market research analysis, campaign coordination, content creation and management, social media oversight, brand messaging consistency, collaboration with cross-functional teams, performance tracking and reporting, budget management, stakeholder communication.

Day-to-Day Tasks

A Brand Coordinator manages brand consistency, collaborates on marketing campaigns, analyzes market trends, coordinates events, oversees social media content, and liaises with stakeholders to enhance brand visibility and engagement.

Work Environment

Hybrid

Brand Coordinators typically work in office environments, collaborating with teams, managing projects, and utilizing digital tools for brand development.

Physical Demands

Moderate

Brand Coordinators typically work in office settings, requiring prolonged periods of sitting, computer use, and occasional travel for events or meetings. Flexibility and teamwork are essential.

Brand Coordinator Requirements & Prerequisites

Essential qualifications and credentials needed to pursue a career as a brand coordinator, including educational background, certifications, and experience requirements.

Education

Bachelor’s degree.

Field: Marketing, Business Administration, Communications, Public Relations, Advertising, Graphic Design, Digital Marketing, Consumer Psychology, Media Studies, Event Management.

Experience

2 years

Employers seek candidates with strong marketing knowledge, project management skills, creativity, and experience in brand strategy development. Proficiency in social media, analytics, and collaboration is also essential for success.

Certifications

Bachelor’s degree in Marketing or related field, Google Analytics certification, HubSpot Content Marketing certification, Hootsuite Social Media Management certification, Adobe Creative Suite proficiency, Project Management Professional (PMP) certification, Certified Brand Strategist (CBS), Facebook Blueprint certification.

Required Skills

Project management, communication, analytical skills, creativity, attention to detail, social media proficiency, teamwork, time management.

Technical Skills

Market ResearchContent CreationSocial Media ManagementBrand StrategyData AnalysisProject ManagementEmail MarketingGraphic Design

Soft Skills

CommunicationCreativityTeam CollaborationTime ManagementProblem SolvingAdaptabilityAttention to Detail

Brand Coordinator Career Path

Professional progression opportunities for brand coordinator from entry-level to senior management, including typical career advancement timeline and role evolution.

Entry Level

Positions:

Marketing Assistant, Brand Assistant, Social Media Coordinator.

Early-career Brand Coordinators assist in developing brand strategies, managing marketing campaigns, conducting market research, coordinating events, and ensuring consistent brand messaging across platforms.

Mid-Career

Positions:

Marketing Assistant, Brand Assistant, Social Media Coordinator

Mid-career Brand Coordinators manage brand strategies, oversee marketing campaigns, analyze market trends, collaborate with teams, ensure brand consistency, and engage with stakeholders to enhance brand visibility.

Senior Management

Positions:

Brand Manager, Marketing Director, Chief Marketing Officer (CMO)

Senior Brand Coordinators manage brand strategy, oversee marketing campaigns, ensure brand consistency, analyze market trends, collaborate with teams, and drive engagement to enhance brand visibility.

Career Progression Timeline

Timeline: 5 years

A Brand Coordinator typically progresses to roles such as Brand Manager or Marketing Manager, gaining expertise in strategy development, campaign execution, and team leadership along the way. This growth often leads to increased responsibilities and higher salaries.

Brand Coordinator Industry & Growth

Market outlook and growth prospects for brand coordinator, including industry trends, job market demand, and factors influencing career opportunities and advancement.

Job Outlook

12.34% Growth

Faster than average

Projected: 2024–2034

Industry Trends

Increased emphasis on digital marketing skills, Growing importance of data analytics for campaign performance, Rise of social media engagement strategies.

Growth Factors

Growing brand competition, digital marketing expansion, emphasis on cohesive branding, consumer engagement needs, and the rise of social media influence drive demand for Brand Coordinators.

Future Opportunities

Sustainable branding, AI-driven marketing analytics, influencer partnerships in niche markets, immersive AR/VR experiences, and personalized customer engagement strategies are emerging opportunities for Brand Coordinators.

Brand Coordinator Related Professions

Alternative career paths and similar roles for brand coordinator, including career transitions, related positions, and advancement opportunities within the field.

Similar Roles

Brand ManagerMarketing CoordinatorProduct Marketing SpecialistSocial Media Manager

Career Alternatives

Brand ManagerMarketing AnalystProduct CoordinatorSocial Media StrategistContent Marketing Specialist

Upgrade Paths

Brand ManagerMarketing ManagerProduct Marketing Manager

Related Entry Roles

Marketing AssistantBrand AssistantSocial Media Coordinator

Brand Coordinator Skills & Development

Essential skills and professional development resources for brand coordinator, including technical abilities, soft skills, recommended courses, and ongoing learning opportunities.

Technical Skills

MS OfficeCRMAnalyticsSocial Media ManagementContent CreationEmail MarketingSEO BasicsProject Management Tools

Soft Skills Needed

CommunicationCreativityTime ManagementTeam CollaborationProblem-Solving

Recommended Certifications

Certified Brand StrategistDigital Marketing CertificationContent Marketing Certification

Recommended Courses

Brand Management: Aligning Business, Brand and BehaviourThe Complete Branding Course: Create a Brand from ScratchDigital Marketing Strategies for Beginners

Development Resources

LinkedIn LearningCourseraSkillshareHubSpot Academy

Training Timeline

6-12months

Estimated training time

Frequently Asked Questions About Brand Coordinator Salary

Common questions and answers about pursuing a career as a brand coordinator, covering qualifications, salary expectations, career prospects, and practical career guidance.

What qualifications are needed to become a Brand Coordinator?

A bachelor’s degree in marketing, communications, or a related field is typically required.

What is the average salary of a Brand Coordinator?

The average salary ranges from $40,000 to $60,000 per year depending on experience and location.

What skills are essential for a successful Brand Coordinator?

Strong communication, project management, and analytical skills are essential for this role.

How can I advance my career as a Brand Coordinator?

Gaining experience through internships and continuing education in marketing can help you advance.

Is prior experience necessary to become a Brand Coordinator?

While not always required, relevant internship or entry-level experience can be beneficial.

How Much Others Make?

Explore salary data for other professions to compare compensation across different career paths and industries.

Important Disclaimer

Salary information provided on this website is for general informational purposes only. Actual salaries may vary based on location, experience, education, industry, company size, and other factors. We strive to provide accurate data, but cannot guarantee the completeness or accuracy of all information. Please verify with official sources before making career decisions.