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How Much Do Ad Operations Manager Make?

How much do ad operations manager make? Discover the average salary, base salary, and compensation for ad operations manager in the marketing & advertising category. Learn about ad operations manager pay per hour, per week, per month, and per annum with detailed salary ranges from $55,000 to $85,000.

Base Salary (avg)
$85,000
Per Hour
$41/hr
Avg Bonus
$15,000
Job Outlook
10.22%
Experience
5 yrs

How Much Do Ad Operations Manager Make? Complete Salary Guide

How much do ad operations manager make? This is one of the most common questions in career planning. Ad Operations Manager in the Marketing & Advertising field can expect to earn an average salary of $85,000 per year, with entry-level positions starting at $55,000 and experienced professionals earning up to $85,000 annually.

When breaking down the average salary of ad operations manager by time periods, ad operations manager typically make around $7,083.333 per month and approximately $1,634.615 per week. The basic salary of ad operations manager varies significantly based on experience level, location, and industry specialization. Entry-level ad operations manager typically start with a base salary of $55,000, while mid-career professionals earn an average of $80,000, and senior-level roles can command salaries exceeding $85,000.

The salary landscape for ad operations manager is influenced by several key factors including geographic location, years of experience, educational background, and specific industry demands. How much do ad operations manager make in a week? On average, this translates to approximately $1,634.615 per week. How much do ad operations manager make per annum? The annual salary range spans from $50,000 to $120,000, with the median salary sitting at $85,000. Additionally, many ad operations manager receive bonuses averaging $15,000 annually, representing approximately 10.25% of their base salary.

How Much Do Ad Operations Manager Get Paid Per Annum? Ad Operations Manager Salary

Annual salary data for ad operations manager across different experience levels, showing entry-level, mid-career, and experienced professional compensation ranges based on industry standards.

Entry Level Annual Salary

$55,000
Range: $50,000 - $70,000

Mid-Career Annual Salary

$80,000
Range: $80,000 - $90,000

Experienced Annual Salary

$85,000
Range: $80,000 - $120,000

How Much Do Ad Operations Manager Get Paid in a Month? Ad Operations Manager Monthly Salary

Monthly salary breakdowns for ad operations manager at different career stages, providing practical budgeting insights and compensation expectations for financial planning.

Entry Level Monthly Salary

$4,583
per month

Mid-Career Monthly Salary

$6,667
per month

Experienced Monthly Salary

$7,083
per month

How Much Do Ad Operations Manager Get Paid in Different Locations?

Geographic salary variations for ad operations manager across different cities and regions, including cost of living adjustments and regional market demand factors that impact compensation.

Austin
$80,000
Range: $55,000 - $105,000
Remote
$75,000
Range: $50,000 - $100,000
Seattle
$85,000
Range: $65,000 - $110,000
New York
$90,000
Range: $60,000 - $120,000
San Francisco
$95,000
Range: $70,000 - $130,000

Ad Operations Manager Salary Trends

Historical salary progression for ad operations manager over the past years, showing year-over-year compensation growth and market trends in the industry.

Ad Operations Manager Salary Trends (2020 - 2025)

Bonus & Compensation Package

Additional compensation beyond base salary, including bonuses, commissions, and overtime opportunities that contribute to total annual earnings.

Bonus Percentage

10.25%

of annual salary

Bonuses for Ad Operations Managers are typically based on performance metrics, campaign success, revenue growth, and achieving specific operational goals.

Average Bonus

$15,000

annually

Commission

An Ad Operations Manager role may offer commission or incentives based on performance metrics, campaign success, or revenue targets, enhancing motivation and rewarding achievements.

Overtime

Overtime pay for Ad Operations Managers varies by company; it's often less common in salaried positions but may apply in high-demand situations.

Employee Benefits Package

Comprehensive benefits and perks provided to employees, including health coverage, retirement plans, time off policies, and professional development opportunities.

Comprehensive Benefits

Typical benefits for an Ad Operations Manager include health insurance, 401(k) retirement plans, paid time off (PTO), flexible work hours, performance bonuses, professional development opportunities, and wellness programs.

Health Insurance
Paid Time Off
Retirement Plans
Development

Ad Operations Manager Job Overview

Comprehensive details about the ad operations manager role including daily responsibilities, work environment, physical demands, and key tasks that define this career path.

About This Role

An Ad Operations Manager oversees the execution and optimization of digital advertising campaigns. They manage ad placements, monitor performance metrics, troubleshoot issues, and collaborate with sales and marketing teams to enhance revenue. Their role is crucial in ensuring effective ad delivery, maximizing ROI, and achieving client satisfaction in a competitive landscape.

Primary Responsibilities

Campaign management, ad trafficking, performance analysis, optimization strategies, client communication, budget management, reporting and analytics, troubleshooting issues, coordinating with creative teams, staying updated on industry trends.

Day-to-Day Tasks

An Ad Operations Manager oversees ad campaigns, analyzes performance metrics, optimizes inventory, coordinates with sales and creative teams, manages client relationships, and ensures timely delivery of advertisements.

Work Environment

Hybrid

Ad Operations Managers typically work in office environments, collaborating with teams, analyzing data, managing campaigns, and ensuring optimal ad performance.

Physical Demands

Moderate

Ad Operations Managers typically work in an office environment, requiring prolonged periods of sitting, computer use, and occasional collaboration with teams, often under tight deadlines.

Ad Operations Manager Requirements & Prerequisites

Essential qualifications and credentials needed to pursue a career as a ad operations manager, including educational background, certifications, and experience requirements.

Education

Bachelor’s degree.

Field: Marketing, Business Administration, Communications, Advertising, Digital Media, Data Analytics, Information Technology, Graphic Design.

Experience

5 years

Employers seek candidates with experience in digital advertising, campaign management, data analysis, ad tech platforms, strong communication skills, and a proven ability to optimize performance and drive revenue growth.

Certifications

Google Ads Certification, Google Analytics Certification, Facebook Blueprint Certification, IAB Digital Media Sales Certification, AdTech Certifications (e.g., from The Trade Desk), HubSpot Inbound Marketing Certification, Programmatic Advertising Certifications, DMA Certified Marketing Professional.

Required Skills

Analytical skills, attention to detail, project management, communication skills, technical proficiency, problem-solving abilities, knowledge of digital advertising platforms, data analysis.

Technical Skills

ExcelData AnalysisProject ManagementDigital Advertising PlatformsCampaign OptimizationA/B TestingBudget ManagementReporting and Analytics

Soft Skills

CommunicationProblem-SolvingAttention to DetailTime ManagementTeam CollaborationAdaptability

Ad Operations Manager Career Path

Professional progression opportunities for ad operations manager from entry-level to senior management, including typical career advancement timeline and role evolution.

Entry Level

Positions:

Ad Operations Coordinator, Ad Trafficker, Digital Advertising Specialist

Early-career Ad Operations Managers coordinate ad campaigns, optimize performance, analyze data, troubleshoot issues, and collaborate with teams to ensure successful delivery and client satisfaction.

Mid-Career

Positions:

Ad Operations Specialist, Digital Advertising Coordinator, Campaign Manager

Mid-career Ad Operations Managers oversee ad campaigns, optimize performance, manage client relationships, analyze data for insights, ensure timely delivery, and coordinate with creative and technical teams.

Senior Management

Positions:

Director of Ad Operations, Head of Digital Advertising, VP of Media Strategy

Senior Ad Operations Managers oversee digital advertising campaigns, optimize performance, manage teams, analyze data, ensure compliance, and collaborate with stakeholders to drive revenue growth.

Career Progression Timeline

Timeline: 5 years

An Ad Operations Manager typically advances to senior roles such as Director of Ad Operations or Head of Digital Marketing, overseeing larger teams and strategic initiatives. Continuous learning in emerging technologies enhances career prospects.

Ad Operations Manager Industry & Growth

Market outlook and growth prospects for ad operations manager, including industry trends, job market demand, and factors influencing career opportunities and advancement.

Job Outlook

10.22% Growth

Faster than average

Projected: 2024–2034

Industry Trends

Increased automation and AI integration in ad tech, growing emphasis on data privacy and compliance regulations, rise of programmatic advertising and real-time bidding strategies.

Growth Factors

Increasing digital advertising complexity, demand for data-driven strategies, rise in programmatic buying, emphasis on ROI measurement, and growth of online platforms drive Ad Operations Manager demand.

Future Opportunities

AI-driven advertising, programmatic media buying, augmented reality ads, blockchain for transparency, voice search optimization, and influencer marketing analytics are emerging niches for Ad Operations Managers.

Ad Operations Manager Related Professions

Alternative career paths and similar roles for ad operations manager, including career transitions, related positions, and advancement opportunities within the field.

Similar Roles

Digital Marketing SpecialistMedia BuyerCampaign AnalystProgrammatic Trader

Career Alternatives

Digital Marketing SpecialistData AnalystCampaign ManagerMedia Buyer

Upgrade Paths

Director of Ad OperationsHead of Digital MarketingVP of Advertising

Related Entry Roles

Ad Operations AnalystAd Traffic CoordinatorCampaign Manager

Ad Operations Manager Skills & Development

Essential skills and professional development resources for ad operations manager, including technical abilities, soft skills, recommended courses, and ongoing learning opportunities.

Technical Skills

Ad Serving TechnologiesCampaign ManagementData AnalysisProgrammatic AdvertisingDigital Marketing ToolsA/B TestingReporting SoftwareSEO/SEM Knowledge

Soft Skills Needed

CommunicationProblem SolvingAttention to DetailTime ManagementTeam Collaboration

Recommended Certifications

Google Ads CertificationFacebook Blueprint CertificationIAB Digital Media Sales Certification

Recommended Courses

Ad Operations FundamentalsDigital Advertising Strategy

Development Resources

LinkedIn LearningCourseraUdemyGoogle Skillshop

Training Timeline

6-12months

Estimated training time

Frequently Asked Questions About Ad Operations Manager Salary

Common questions and answers about pursuing a career as a ad operations manager, covering qualifications, salary expectations, career prospects, and practical career guidance.

What qualifications are needed to become an Ad Operations Manager?

A bachelor’s degree in marketing, advertising, or a related field, along with experience in digital advertising and analytics.

What is the average salary of an Ad Operations Manager?

The average salary ranges from $70,000 to $120,000 annually, depending on experience and location.

What skills are essential for an Ad Operations Manager?

Strong analytical skills, attention to detail, proficiency in ad tech platforms, and project management abilities.

Is prior experience required for an Ad Operations Manager role?

Yes, typically 3-5 years of experience in digital marketing or ad operations is preferred.

What career advancement opportunities exist for Ad Operations Managers?

Opportunities include roles such as Director of Advertising Operations or Chief Marketing Officer (CMO).

How Much Others Make?

Explore salary data for other professions to compare compensation across different career paths and industries.

Important Disclaimer

Salary information provided on this website is for general informational purposes only. Actual salaries may vary based on location, experience, education, industry, company size, and other factors. We strive to provide accurate data, but cannot guarantee the completeness or accuracy of all information. Please verify with official sources before making career decisions.